The crawling process begins with a list of web addresses from past crawls and sitemaps provided by website owners. As our crawlers visit these websites, they use links on those sites to discover other pages. The software pays special attention to new sites, changes to existing sites and dead links. Computer programs determine which sites to crawl, how often and how many pages to fetch from each site.
We offer Search Console to give site owners granular choices about how Google crawls their site: they can provide detailed instructions about how to process pages on their sites, can request a recrawl or can opt out of crawling altogether using a file called “robots.txt”. Google never accepts payment to crawl a site more frequently — we provide the same tools to all websites to ensure the best possible results for our users.